The world's most successful companies treat their people differently. Find out their secrets.

They generate twice the stock market returns and have half the employee turnover. They innovate more, deliver better customer service and are more productive. They outperform their peers and disrupt markets.

With insight, case studies and practical advice from disrupters like Buffer, AirBnB, and Google plus the proven, 10-step Engagement Bridge™ model, The Rebel Playbook for Employee Engagement shows how out-performing companies get more from their people.

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The old ways of treating people have failed.

Only 30% of employees are engaged in their jobs. But in a technology-fueled, super competitive world, that's no longer enough. Companies need to be on their A-game just to survive. We just can't afford employee disengagement anymore. While the rest of the world sleeps, a growing group of companies recognized that something needs to change. 

What makes these companies stand out?

These companies have been quietly doing things differently for nearly two decades. They don't create easy places to work, they create good places to work. Places with just-cultures, where "good" prevails, places where their people are inspired and able to do their best work. They do this by treating people differently. They break the rules of traditional HR. They rebel against the status quo. And now their secrets and techniques are shared.

"Build it: The Rebel Playbook" brings these Rebels to life. 

The Rebels.

Companies with the best cultures generate stock market returns of twice the general market and enjoy half the employee turnover of their peers. Their staff innovate more, deliver better customer service and, hands-down, beat the competition. These companies outperform and disrupt their markets. They break the rules of traditional HR, they rebel against the status quo. "The Rebel Playbook" has found these rebels and the rulebreakers. From small startups to global powerhouses, this book shows that courage, commitment and a people-centric mindset, rather than money and resources, are what you need to turn an average business into a category leader.

A Proven Model.

The book follows the clear and proven Engagement Bridge™ model, developed from working with thousands of leading companies worldwide on their own employee engagement journeys. The practical 10-step strategic model highlights the areas that leaders need to examine in order to build a highly engaged company culture and provides a framework for success. From recognition to benefits and driving the right kind of values to foster an innovative culture, the book will help leaders develop their own bridge and lead a rebelution at their organization. 


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