4 min read
As I say in my book “Effective HR Communication,” asking the “right” questions is key to designing a successful HR communications strategy. Keeping in mind that if you ask the wrong questions, you’ll get the wrong answers, how do you ask the “right” questions?
I think Albert Einstein says it best: “If I had an hour to solve a problem and my life depended on it, I would use the first 55 minutes determining the proper question to ask, for once I know the proper question, I could solve the problem in less than 5 minutes.”
By asking insightful questions, or “proper ones” (as Einstein says), you can challenge accepted models, turning the way you think of a situation or concept such as HR communications completely on its head.
To make sure you’re asking the right questions for effective employee communications, here are a few tips to get you started:
A final tip for asking the ‘right’ questions, whether you use all or some of these tips and techniques, is to take the time upfront to think through exactly how and what you are going to ask. Put your detective hat back on, and prepare yourself for your ‘interrogation’, making sure you get exactly what information you need. By doing this you’ll collect the right answers, setting yourself up for effective and impactful communications.
Debra is our Group Reward Director at Reward Gateway. She's our Rewards guru, having over 20 years experience as a rewards leader, speaker, teacher and an author of a book on employee communications. She's most recently known as the co-author of "The Rebel Playbook for Employee Engagement," which she's writing with Founder Glenn Elliott.