Reward Gateway: Many companies don’t have a full-time videographer. How do you direct employees on taking their own “selfies” to submit video announcements?
Rob: Same as before - don’t have a window as your background and make sure you’re in a quiet environment. The most important thing is to shoot landscape not portrait (turn the phone on its side) and try to give your employees access to phone stands or “tripods” so that the shot isn’t as shaky. If you’re stringing together bits of video from numerous people, make sure they are the same orientation (again, prefer landscape). Here’s a great example of what we just did to showcase our new wellbeing benefit:
Reward Gateway: Do you always need a full video studio for production?
Rob: Depending on how much you want to invest in video, you can scale up or down. For starters, you can make do with an iPhone, a microphone and a few softbox lights. The mic and lights you can buy on Amazon for under $200!