Reward Gateway, a global HR technology and employee engagement company, today announced its partnership with IAG Loyalty to add Avios to its selection of employee reward redemption options. It means that for the first time ever, employees who receive reward points or currency on their Reward Gateway platform will be able to convert their balance to Avios through the British Airways Executive Club, which can be put towards flights with British Airways, as well as upgrades, hotel stays, car hire and more. 

Offering Avios on the Reward Gateway employee engagement platform strengthens the list of unique reward redemption choices, which already includes hundreds of instant e-gift cards, Amazon purchases, custom company awards and charitable giving.

Rob Boland, COO, Reward Gateway says:

“Adding Avios supports what employees value most in their redemption experience: choice. Avios are an especially sought-after reward currency, helping its millions of collectors to travel to destinations all around the world. Our partnership with IAG Loyalty makes it easier than ever for employees to save on an expanded range of travel and holiday options.”

Rob McDonald, CCO, IAG Loyalty says:

“We’re delighted to partner with Reward Gateway and make Avios available as part of its extensive range of employee rewards. We look forward to seeing all the new ways Reward Gateway customers can take advantage of the opportunities Avios provides, whether that’s taking a short weekend trip or planning that dream destination holiday.”

About Avios

Avios is the global loyalty currency used by British Airways Executive Club, AerClub, Iberia Plus, Vueling Club, and Qatar Airways Privilege Club currency. Through its existing programmes, Avios can be collected across a wide mix of consumer sectors, including aviation, travel, leisure, shopping and financial services.

About IAG Loyalty

IAG Loyalty has a singular focus on loyalty excellence: creating unparalleled and rewarding experiences for Avios collectors, including a broad range of flight and travel rewards as well as delivering lasting growth and strong customer relationships for partners.   

For further information on IAG Loyalty, please visit:

About Reward Gateway: 

Reward Gateway helps companies engage, motivate and retain people – every day, all over the world. Partnering with over 4,000 companies in 23 countries, we empower more than 8 million employees to connect, appreciate and support one another to make the world a better place to work. Our unified employee engagement hub provides the best of recognition, reward, wellbeing, surveys, benefits and discounts that support talent acquisition, retention and values-driven growth. Clients include American Express, Unilever, Samsung, IBM, McDonald's and more.