Industry:
Education
Number of employees:
10,000
Platform features:
Discounts, Cycle to Work, Wellbeing, Car Benefit
How we helped
Busy Bees started out by inviting feedback from its people across all 400 nurseries. The company launched “Be Heard”, its first UK-wide employee engagement survey. One message that kept coming through was the need for an improved benefits package via a platform that was easier for everyone to access. The existing platform was not able to meet this demand and benefit utilisation was low.
Partnering with Reward Gateway | Edenred, Busy Bees introduced Hive – a branded employee experience platform that was fully accessible for both online and frontline employees. In addition to a suite of enhanced benefits, the platform pulled everything together into one place, including employee discounts, wellbeing, policies, handbooks and career pathway information.
Positioning Hive as a central hub where everything from benefits to policy documents could be accessed really levelled the playing field for Busy Bees, allowing the People Team to significantly improve internal communication throughout the largely offline organisation. The team developed a segmented communication strategy that targeted the managers of each centre, enabling them to share company information with their onsite teams, and communicate relevant benefits, initiatives and discounts to team members at certain times of the year. In addition to all of that, the team introduced the Wellbeing Centre to provide its workforce with resources and materials to support their physical, mental and financial wellbeing.
What they achieved
Hive has been incredibly well-received and well-adopted by Busy Bees’ workforce since its introduction, achieving a 67% active user rate. The main goals of the People Team were to reduce attrition and enhance the company’s EVP to attract the best talent. The results speak for themselves – since the launch of the platform, Busy Bees has achieved a 43% increase in applications from qualified practitioners. On the retention side of the fence, the organisation saw the attrition of nursery managers drop by more than 40% during the same period, and the overall turnover of staff across Busy Bees reduce by 25%.
Hive saved employees £25,800 through discounts and £3,300 through Cycle to Work in one year alone, with over 4,100 online visits to the Wellbeing Centre. The introduction of the platform has had a hugely positive impact on the culture of Busy Bees Nurseries, resulting in the company’s eNPS increasing by 34 points in less than two years.
Participation in the new employee survey has continued to increase, growing from 47% to 88% of Busy Bees’ total team members. “Our employees feel like we really heard what they were asking for”, explained the company’s European People Director. “We listened to what they needed, which has really contributed to trust and integrity. It’s been so rewarding for us to see how well Hive has been received, and what a difference it’s making for people.”
"We can meet so many different needs with what’s on offer in Hive – whether it’s for career progression, or wellbeing support, or to make pay go further by accessing discounts."
