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People everywhere are facing real financial challenges in 2022. The cost of renting has increased by 8.3%, a 13-year high. The annual grocery bill is on course to rise by £380. Plus, there is an upward climb in energy and transportation costs. So, it is understandable that 77% of people are worrying about the rise in the cost of living and how far their paycheque will stretch. 

What this means to employers is that their staff is stressed, and turning to them for ways to make life a little easier in these tough times.

But when employers are faced with equal challenges of increased staff and hiring costs, there’s no easy answer to helping employees when the budget doesn’t allow for it. Yet, even small, inexpensive gestures can make a big difference for employees.

We've seen this ourselves, saving our clients and their employees over £35m on everyday expenses in the last 12 months alone. To further support everyday savings, we've recently introduced an industry-first Instant Reloadable Voucher to the top three grocers (Asda, Sainsbury's and Tesco).

To help you out, we've pulled together these low-cost ways to help support your employees during cost of living increases:

1. Mental wellbeing support
2. Ensure employees are aware of current benefits 
3. Give access to financial advice
4. Implement an employee discounts programme
5. Survey employees to find out what support they need

1. Mental wellbeing support 

mental wellbeing support

How employees feel when they are at work has a large impact on their performance and attendance. Even when times are hard, when your workforce knows they have your support and appreciation, they are more engaged. This can be provided by several means.

Employee recognition - where staff can receive and give out thanks for doing a great job or helping out in a tough situation.

Wellness content - where there is informative information provided to help with common issues such as physical wellness, health and nutrition advice, or mental wellbeing for times of high stress.

Leadership transparency - where management and CEOs engage in active employee listening and communication while also providing regular business updates and news.

Giving programmes - where companies support worthy causes in their community and around the world.

2. Ensure employees are aware of current benefits 

You might be saying that this is a no-brainer, but step back and ask yourself just how much your employees know about the company benefits that are available to them. If there is a low uptake of benefits at your organisation, that can be a sure sign that employees are unaware of the programmes you have initiated.

Look into how well employee benefits are communicated to your staff. Are there regular company meetings where benefits are discussed? Are there emails sent out periodically to remind employees? Is benefit awareness a part of their daily life? If it’s not, then it costs little to no money to get the word out.

financial fridays communications

Think of your employees as customers and what methods it would take for them to learn about what you have to offer.

Promote benefits whenever possible. Create benefit guides. Explain why and how the benefits can help them. When employees know what they have access to, the chances of them taking up the benefits and finding relief for some of their challenges can make a huge difference in their performance and engagement. 

3. Give access to financial advice 

When employees are worried about how they are going to pay their bills, their productivity can suffer. They are more likely to make mistakes due to distractions. Or they may make unfavourable decisions about families, physical health, and career choices based on the financial stress they are under. But offering programmes or services that help ease their worry can alleviate the negative impact on their performance and help prevent them from seeking work elsewhere. 

You can do this for employees by:

  • Pointing to free money advice sites
  • Setting up regular money management classes
  • Offering 'debt clinics' through HR
  • Helping employees save
  • Helping employees borrow

4. Implement an employee discounts programme

Finding ways to assist employees with stretching their disposable income is beneficial. That’s how discounts programmes can help. Since 74% of employees would use any financial rewards received from their workplace for essentials rather than luxuries, an employee discounts programme can be adapted with the same mindset.

The key is offering a wide range of discounts. Not all employees are the same and have different needs and wants. Ideally, you'll want a benefit that can support not only the bachelor trying to furnish his new flat with home shopping discounts, but also a larger family who may have everyday costs with groceries and heating bills piling up more and more.


The right discounts programme can offer a huge variety of savings, such as:

  • Groceries and more support on everyday costs
  • Travel (planned trips, or unexpected travel to see family during the festive season, for example)
  • Electronics (for when something breaks unexpectedly)
  • Cinema tickets for the occasional treat 
  • Fashion finds at popular retailers

Our retail team is hard at work partnering with leading retailers in the UK to get our clients the best deals possible. To further aid cost of living increases, on top of our market leading grocery discounts, we've secured our best ever promotional rates at Tesco, ASDA and Sainsbury's in the weeks leading up to Christmas, and for the entire month of December, we'll also be increasing the discount available at Morrisons from 5 to 6%! 

Our retail team is hard at work partnering with leading retailers in the UK to get our clients the best deals possible. To further aid cost of living increases, we're now offering our strongest rates ever at Tesco, Asda and Sainsbury's. For the entire month of December, we've also added an additional layer of savings, increasing the discounts at Morrison's from 5 to 6%!

5. Survey employees to find out what support they need

survey employeesAlways remember to find new ways to listen to your employees. Continue to reach out and ask what your employees need and want through pulse surveys, manager one-on-ones, or group meetings. Consider having a platform that communicates the benefits, shares employee experiences and makes access to employee benefits easy. 

When you provide employees with what they really want, they’ll inevitably appreciate the benefits more. It encourages the feeling that you as an employer care about their wellbeing and want to help as best you can. 

How to make the most of benefits outside of a pay rise

Though employees may have a long wish list, we know that not every item is within the business budget, so it’s important for employers to take whatever actions they’re able to. It shows that you genuinely care even when you are feeling the cost of living increases, too. 

If you're interested in learning more ways to help your employees through cost of living increases, get in touch with us and a member of our team will walk you through how our solutions can support your employees. We can get you up and running in as little as 48 hours!

Talk to an Engagement Consultant »

Molly Pemberton

As Group Director of Retail, Molly is responsible for the largest product at Reward Gateway, our employee discounts program. She oversees partnerships and operations, working with a very talented team of individuals across the globe to deliver a continually evolving employee discounts platform to drive profit and growth.

Global Director of Retail

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